Stop Fixing Symptoms: Diagnose Your Real Business Bottleneck
Before we begin:
My name is Troy McLennan. I’ve spent years stuck in the same trap most founders fall into — fixing surface-level problems and wondering why nothing really changed. I’d change the offer, rebrand the campaign, reshuffle the team — and still end up frustrated. Until I learned how to diagnose the real bottleneck.
Today, I help business owners stop firefighting and start fixing what’s actually broken — using a clear framework that gets to the root cause fast.
1. Are You Solving the Wrong Problem?
You’re in motion. Making changes. Testing tactics. But something still feels stuck — revenue’s flat, clients are stalling, leads aren’t converting.
Does this feel like you?
You keep tweaking your pitch, but deals still don’t close
You’ve changed your team structure three times, but delivery still lags
You’re constantly reworking marketing, but your funnel never flows
You’ve got a good product, but growth has plateaued
If that’s true, you’re likely solving symptoms — not root issues.
2. The Hard Lesson: More Action Doesn’t Mean Better Results
I once spent six months rebuilding a campaign because I thought our message was off. Turns out, our conversion rate problem had nothing to do with copy — it was the sales process. We had the wrong person presenting the right message.
That’s when I created the Arcanium bottleneck model. Because I needed a way to diagnose the real issue before wasting time and money on surface fixes.
Now we use it with every advisory client.
3. The Arcanium Bottleneck Model
Every business problem falls into one of three core friction points:
1. Volume — Not enough leads, not enough eyeballs, not enough activity
2. Relationship — Leads exist, but trust is missing (low engagement, high drop-off)
3. Presentation — Offers aren’t landing (low close rate, unclear pitch, wrong pricing)
Diagnose your business from front to back using this filter. Start at the top. Where’s the friction actually showing up?
4. What Happens When You Fix the Root
When you solve the real problem:
Results compound fast — fewer changes, better returns
Team clarity improves — no more pivot fatigue
Clients feel the difference — the offer just lands
Growth gets back in rhythm — no more guesswork
This is how we’ve rebuilt funnels, reactivated leads, and recovered teams — not by doing more, but by doing less of the wrong stuff.
5. Final Thought: Don’t Be the Founder Who Operates Blind
If you keep throwing tactics at problems without a diagnostic lens, you’ll always feel behind.
Symptoms will keep showing up until the cause is corrected.
This isn’t about moving faster. It’s about moving smarter.
6. Ready to Find the Real Friction?
Arcanium helps business owners diagnose their true bottleneck and apply the right execution playbook to unlock growth.
Book your Bottleneck Diagnostic Call →
Or download the Arcanium Friction Map to locate your real constraint.