About Us

At Arcanium Business Solutions, we don’t just consult. we become your growth partner. Whether you're scaling up, strengthening your leadership, or preparing for a strategic exit, we provide tailored consulting, coaching, and M&A advisory that drives real, measurable results.

Our Founder’s Journey

I didn’t start Arcanium from a textbook, I built it from the middle of the fire, while walking through hell.

In 2017, I launched my first business with a newborn in one arm, no capital, and the pressure of needing to win fast. I came from a background in retail and real estate, climbed quickly, earned my stripes, and learned that knowing the game isn’t enough… you have to play it under pressure.

Over the years, I’ve grown multiple businesses, survived a few back alley shit fights I shouldn’t have, and turned hard lessons into hard-wired systems. I’ve navigated mergers, led successful exits, rebuilt after staff walkouts, and stood firm through personal and public storms, including moments that would’ve broken most.

That’s where Arcanium was forged.

Not in comfort. In chaos.
Not in theory. In execution.

This firm exists because I’ve lived, and continue to live the weight of leadership.
The burnout. The bottlenecks. The nights wondering how to pay your team while carrying everyone on your back, those days are thankfully behind me, and I’ll never forget what it’s like to have the vision but still be stuck.

Now, I work with founders, owners, and operators who are ready to stop circling the same problems. Together, we build structure, momentum, and capability into the business so it performs… without breaking the person behind it.

Arcanium isn’t for everyone.
It’s tough. It’s direct. It’s no bullshit.

But if you’re going through the fire, and still pushing through the heat, even though you know it hurts… knowing that you still have more to build — we speak the same language.

Sharpening Business Acumen

 As a certified Sophisticated Investor, Troy’s approach prioritises long-term commercial acumen over chasing short-term capital gains. His ventures reflect deep insight into market dynamics, operational efficiency, and strategic timing. Through calculated decisions and disciplined execution, he has attained the financial independence many entrepreneurs aspire to.
Off the clock, Troy is a committed husband and father driven by a mission to equip others with clarity, systems, and tools that spark real transformation in both business and life.

The Harsh Reality of SMEs in Australia

Between 2014 and 2024, nearly 4 million SME start-ups launched in Australia. Yet, by 2028, over 2.5 million are expected to close. This alarming figure translates into an economic loss of nearly $1.12 trillion, impacting families and communities nationwide.

The majority of these businesses don’t fail due to lack of passion or innovation, but due to a gap in understanding what’s required beyond the startup phase. Many founders are technical experts, not trained business operators.

Why Do Most Businesses Fail?

A prevalent challenge in the business world is the transition of skilled technicians into leadership and ownership roles.
While these individuals possess exceptional technical expertise, they often mistake this with the distinct competencies required for effective business management. This misalignment can lead to critical oversights in strategic planning, financial management, and organizational leadership. 

Challenges Beyond the Startup Phase

 Even after surviving the early years, many SMEs fail between years three and five due to:

  • Inefficient systems

  • Founder dependency

  • Inability to delegate

  • Poor financial and operational oversight

Without scalable infrastructure and strategic reinvestment, businesses struggle to adapt and manage growing complexity. Ultimately leading to decline.

Bridging the Execution Gap

The statistics highlight a critical need for execution-focused consulting. Traditional coaching often stops at education, whereas SMEs require hands-on support to translate strategy into results. Execution-driven advisory addresses this gap, helping businesses boost survival rates, eliminate inefficiencies, and scale sustainably.

The cost of business failure goes beyond money, it deeply impacts the mental and emotional health of business owners and their families. Small business owners are the backbone of the Australian economy, and at Arcanium we recognize the need for change, not just to help businesses survive, but also their founders.

Who We Are

 Arcanium Business Solutions is more than a coaching and advisory firm, we implement. Our team partners with SMEs to deliver practical execution strategies that drive scalability, reduce risk, and enhance performance.
By blending industry expertise with tailored advisory and structured implementation, we empower SMEs to break through growth barriers and build long-term success.

Our Mission

Our mission is to close the gap between knowledge and execution. We don’t just develop strategies, we help you execute them.
Arcanium specialises in business growth, M&A, leadership and sales coaching, and market positioning. We aim to be the go-to advisory and implementation partner for SMEs, ensuring businesses don’t just survive, but thrive.